Steve Jobs. Richard Branson. Brandon Allen. These leaders don’t just create brands, they personified them. Especially that last one. As founder of Slo Down Wines he is bold, charismatic, and one thousand percent certifiable.
With Brandon’s passion and quirkiness as our inspiration, my CD/AD partner and I enlisted a team of creative partners (read: bribed them with wine) to help channel Brandon’s personality into everything from Slo Down’s website to social media content to what’s become highly-sought-after swag. I even got to use my design background to help create many of the graphics on that swag.
